"War Fam Eagle" script logo

Auburn University stands out for its atmosphere that embodies the feeling of family. Welcome to a brand that is just saying what we are already feeling.

A man wearing a cloud gray war fam eagle hydro hat and a light powder blue and coral polo shirt stands against a brick wall, holding a tumbler. He is looking away and smiling. A orange, and blue shaker is partially visible next to his pocket.
Stack of three kids, youth baseball caps with 'War Fam Eagle, Auburn, AL' embroidered, colored white, navy, and orange.
A woman smiling, holding a large white war fam eagle tumbler with a straw, wearing a light blue sweatshirt with "War Fam Eagle." script logo.
Two women at Samford Hall posing together, smiling, wearing casual sweaters with "War Fam Eagle" script logo, standing in a tailgate-like setting.
Auburn War Fam Eagle

Who we are

For many reasons, Auburn University is a special place. Auburn stands out considerably for its atmosphere that embodies the feeling of family. This sparked the idea for “War Fam Eagle” in the mind of an Auburn University PhD graduate. She soon enlisted the help of a local artist, who is also an Auburn University Alumni to make her vision a reality. When creating the primary logo for “War Fam Eagle”, the goal was to exemplify Auburn and the family that is it.